If someone told you there’s a $20 bill just lying around, what would you do? Two old boyfriends from Massachusetts did just that, and the response was intriguing. Each day, they place money in various public locations and leave tips on the web for anyone to discover. It began as a joke and soon turned into a viral experiment on curiosity, money, and human nature.
The Idea Started With a Simple Debate
The experiment was initiated when one friend asked her friends if they were willing to go out of their way for 20 dollars. The conversation seemed to be a random one, but it soon became an actual challenge of human motivation.
The First Hidden Bill Was Found Fast
One of the creators placed $20 in a book in the library and left a clue published online. Watching, someone found it within 90 minutes, took a picture, and claimed the cash: The idea was a quick success.
The Game Quickly Turned Into a Daily Ritual
Once successful, the duo started to place money in various spots in Massachusetts each day. They even developed a website to post clues and track the experiment as it continues.
Some Hiding Spots Were Surprisingly Creative
It’s even been found inside shoe shops, under public statues, and even close to iconic sights. Being able to go to places that people don’t even go to was part of the fun.
People Went Further Than Expected
Some participants were said to have rushed out at night and/or driven around town in search of the hidden bill. The funds were lost within minutes of being put on the Internet in some cases.
It Became About More Than Money
The creators realised that there were lots of individuals who were not only interested in money. For some, it was the thrill of the hunt or the feeling of community and excitement with the challenge.
Some Winners Paid the Money Forward
Not all $20’s were kept. Some people gave the money to a charity, shopped local, or matched the contributions with their own funds for a worthy cause.
It Changed How They Viewed Money
As the project progressed, the two friends discovered that there was something more to people’s relationship with money, generosity, and adventure. In some cases, the enthusiasm for discovery outweighed the money.
